Showing posts with label ebook pricing. Show all posts
Showing posts with label ebook pricing. Show all posts

Friday, May 4, 2012

Grub Street Printing Newsletter #37 - May 2012

After nearly a decade of eBooks evolving into their own unique market, it seems no one knows what they're worth (ie. how to price them). Not helping the debate along is the fact that you don't own the eBook you paid for. You can read it, probably not share it, and certainly can't sell it. Now that the Department of Justice has taken an interest in the subject, it may take another decade to figure what an eBook should cost. 
eBook Pricing Storm Brewing
Years after adoption, if not whole-hearted acceptance, of “agency model” eBook pricing, along comes the Department of Justice (DOJ) to investigate how the model was crafted to thwart poor little Amazon's loss-leader pricing. A Wharton analysis of the pros and cons of the “agency (platform) model”analyzes what works, for whom, and why.
DRM and the Anti-Trust Lawsuit
Did publisher's insistence on digital-rights-management technology (which locked customers into specific eBook formats and vendors) cause the DOJ action? Tell it to J.K. Rowling who embeds DRM on all Harry Potter eBooks.
Microsoft Loves B&N, Hates Google
Barnes & Noble has spun off it's Nook business as a subsidiary and sold Microsoft a 17% interest in the new entity (named NewCo) for $300 million, effectively valuing the new subsidiary higher than the parent company. Ahhh, the price of relevance.
Kindle Fire's Unbelievable Rise
The Kindle Fire's dominance of android based tablets increased from roughly 30% to 55% from Dec. 2011 through Feb. 2012. What? Give a Fire for Valentine's Day?
Author Loves Amazon, Hates Publishers
What a different perspective authors have of this industry. Barry Eisler maintains that Amazon is a heroic savior of the industry, unfairly attacked by the big 6 "monopolistic" publishers. The last valid statistic I found was from 2008 when there were 63,000 publishers in the US that sold $14.2 billion annually. That number has surely grown with the popularity of the eBook. Monopoly? Really?
In an earlier interview Eisler boasted that publishing for him is “a business, not an ideology”.
More eBook Users than Buyers
The spread between the number of adults who have read an eBook as opposed to adults who have purchased an eBook is growing. Adults who've read an eBook increased from 11% to 17% from 2010 to 2011, but eBook buyers only increased from 9% to 11%.

Mohawk Paper Co. Growing
Four years ago we noted that premium paper manufacturer Strathmore had been purchased by Mohawk (Paper). Since then, Mohawk has continued making fine papers and has found markets as far away as China. They've added 38 employees this year.
Books-A-Million to go Private?
Books-A Million (BAMM) majority stockholder (53%) has announced that he is preparing an offer to purchase the balance of shares not under the control of his (Clyde B. Anderson) family. Is there hope for bricks and mortar?
What Angry Birds Can Teach Publishers, Printers
Rovio Entertainment, Ltd entered the publishing business to cash in on it's best-selling app, Angry Birds. Digital vs. ink and paper? They say it doesn't matter, content is king.
Let's Play Walden Pond
The National Education Foundation has awarded the University of Southern California $40,000 to develop a Henry David Thoreau video game.(?)


Invisible Watermarks, Content, and Advertising
Somehow this process uses printed “invisible watermarks” to furnish additional digital content in any printed material to your smartphone. Here's a demo.

Publisher's Survey
If you have a few minutes, take the 2012 Infotrends Publishing Survey. Your participation will get you a copy of the published report.
Celebrity Mom Authors
What is it about celebrity motherhood that compels some women to write whether or not they actually can? This list of the 50 most notable of the group is the only time I've seen both Pam Anderson and Barbara Walters in the same list.
Final Thought
The best of a book is not the thought which it contains, but the thought which it suggests; just as the charm of music dwells not in the tones but in the echoes of our hearts. Oliver Wendell Holmes
******************************************* Past GrubStreetPrinting.com newsletters can be found at http://grubstreetnews.blogspot.com/

Thursday, January 5, 2012

Grub Street Printing Newsletter #33, January, 2012

2012 Resolution: Fewer Commas
Twenty five authors and editors submit their New Years resolutions, including Marisa Silver's, “Use fewer commas.”
Ebook Pricing
Experiments to find the right balance between low eBook pricing while maintaining a level of profitability continues, with the latest iteration trending upward.
Free eTextbooks for California?
Citing the high cost of college level textbooks, a California legislator has proposed converting classes to open source eTextbooks, lowering the overall expense of a college degree.
Amazon Takes on Brick and Mortar...
In its ongoing attempt to commoditize everything and eliminate physical stores, Amazon has introduced a Price Check app that encourages brick and mortar shopping, but allows you to check pricing and order from Amazon online. An author examined the plan in a NY Times article and there are numerous petitions opposing the app, citing Amazon's ability to forgo sales taxes, among other things.
...Causing Some Geeks to Love Amazon...
Unable to find comfort in a cozy bookstore, scanning a wide variety of genres, formats, designs, and stories, Slate's Geek-in-Residence proclaims bookstores irrelevant and out of date, while another of the digerati protests his assessment.
...But Not the Kindle Fire
Amazon's recently introduced Kindle Fire seems to have some off-putting design flaws. Amazon answered with an update automatically delivered and installed, but software was only half the problem. Of interest in the story is that Amazon needs eReader dominance so badly that it loses around $20 on every Kindle sold at Best Buy, Walmart, etc.
Perhaps in response to the negative reviews, Amazon has retreated on one touchy issue so now the Fire can access the Android apps marketplace.
eReader/Tablet/Smart Phone Sales
Google reports 3.7 million devices running their Android O/S were activated this past Christmas. Amazon reports selling a million Kindle readers a week in December, its top-selling items. Too bad it doesn't make a profit on them.
eReaders have gone from exotic to commodity in just over four years as shown by this assessment of eBooks and eReaders from 2007. With color eReaders selling for less than $60, the B&N concerns about affordability have been addressed. (Confession: I don't have an eReader, tablet or smart phone. And yes, I know exactly what that makes me.)
Is a Magazine Just an iPad That Doesn't Work?
So the parent who shot this video would have you believe. When this very short video is over, scroll down and check out the comments.
Still fighting the Google Book Settlement
The Author's Guild has petitioned the courts for certification of class status to pursue a lawsuit against Google and the Google Book Settlement. Google has asked the court to deny certification claiming each copyright holder needed to file a separate lawsuit.
From Twitter to Best Seller?
Apparently, #whitegirlproblems is a twitter feed that parodies the concerns of a fictional, spoiled twenty-something. The book launches this month.
2011 Literary Year in Review
A revival of interest in Papa Hemingway and the Kennedys, the loss of Steve Jobs and Andy Rooney, and the rise of self-published authors are remembered in this 2011 recap.
Comic Book Brings $2 Million...
A copy of Action Comics #1 with a bizarre provenance sold for $2.16 million at auction last month.
...While Das Kapital only Fetches $50,000
Abebooks announced their top ten rare book sales of 2011 netted $220,000+, including the $51,739 paid for an early edition of Das Kapital. So is Marx smiling or frowning in his grave?
Final Thought
Books serve to show a man that those original thoughts of his aren't very new after all.  ~Abraham Lincoln
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Past GrubStreetPrinting.com newsletters can be found at http://grubstreetnews.blogspot.com/

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